The Evolution of Presidential Campaign Marketing and the Voter Relationship Research Poster
Here is my research poster from my summer research on American presidents and their campaign strategies!
Here is my research poster from my summer research on American presidents and their campaign strategies!
Hello! I’m Zoe, I am a junior at Tufts University studying both Political Science and History with an American concentration. Originally from New York City , I’m passionate about using research and policy to address complex issues at the intersection of political campaigning, elitism, and relationship to voter turnout.
As a Laidlaw Scholar, I’ve focused my research on the history of presidential campaigning, and how it has shaped patterns of voter turnout. This summer, I am conducting a literature review and initial fieldwork exploring the presidential campaigns of three different presidents, and how they interacted with their voters differently based on their campaign strategies. I am aiming to investigate what they ultimately reveal about the voter politician relationship in America.
Outside of research, I’m active in Tufts Mock Trial, and deeply committed to public service. I aspire to become a litigation attorney and am particularly motivated by questions of equity, representation, and justice. In my free time, I enjoy reading, baking and running my radio show - tune in on WMFO 91.5! .
I am really excited to be apart of the Laidlaw community, if you’d like to connect, share ideas, or chat about Laidlaw, feel free to reach out to me at zrenaz01@tufts.edu. I’d love to hear from you!
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