In my second week, I worked on developing social media content for the Hong Kong Society for the Deaf. The goal was twofold: to raise public awareness about hearing loss, and to share practical strategies that can support children’s language development.
I created posts that explained the everyday challenges faced by people with hearing impairments—such as difficulties in noisy environments, misunderstandings during group conversations, or the extra effort required to follow along in class. At the same time, I highlighted simple skills parents and teachers can use to support children’s language growth. These included using clear facial expressions and gestures, speaking at a natural pace rather than exaggerating, and incorporating songs or rhymes to make learning both structured and engaging.
This experience taught me how important it is for advocacy to combine awareness with action. Raising awareness of hearing loss is valuable, but pairing it with practical skills gives people something tangible they can apply in their own lives. It’s easy to assume that public education is only about “spreading facts,” but I learned that effective communication also requires showing people how they can make a difference.
For me, this week underscored the role of empathy in leadership. By thinking carefully about how different audiences might perceive the posts, I was reminded that leadership is not about making my own voice louder—it’s about making the message more accessible, relatable, and useful for others.